The current search engines have a low relevance when it comes tosearching for India-specific content because of their inability to identify 'India-only' websites. Since most Indian sites tend to have a.com suffix, are in English and are typically hosted on US servers, noneof the standard three parameters to identify India-centric content(domain, language and hosting location) work well. As such, there is anopportunity to build an India-centric search engine provided it can havethe right basis set.

To build the basis set, one approach followed would be as follows:

* Identify about 10,000 India-centric URLs. These would be identified from current search engines and links from known Indian sites. They would be vetted by human editors prior to crawling. This would result in a few million pages. This process would take 5 content editors along with a couple software programmers (to write software to automatically pick URLs from specified pages) about 2 person-months to identify. [1 content editor should be able to identify/vet 40 URLs a day. Thus in a month, one person can vet about 1,000.]

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